No, Vivo is not an Indian company. It is a Chinese multinational technology company founded in the year 2009. Since 2023, Vivo is an independent company, no longer under the ownership of its former parent entity, BBK Electronics. The company designs, develops, and manufactures smartphones, smartphone accessories, software, and online services. Vivo is particularly known for its smartphones and is a leading brand in the global smartphone market.
Vivo is known for its innovative camera technology, stylish designs, and affordable prices. While Vivo is operating as an independent entity since 2023, it continues to benefit from the ecosystem of BBK Electronics especially in manufacturing and component sourcing.
Details | Info |
Founded | 2009 |
Founder | Shen Wei, Duan Yongping |
Headquarters | Donnguan, Guangdong, China |
CEO | Shen Wei |
Sector | Consumer electronics |
Company History
Vivo was launched on 22nd May 2009 by Shen Wei and Duan Yongping as a subsidiary of BBK Electronics. The company focused on manufacturing smartphones for the Chinese market and launched its first smartphone, Vivo 1, in the year 2011. Thereafter, Vivo launched its flagship line of smartphones, the X Series, in 2012. Vivo X1 of this series was the thinnest smartphone in the world at that time.
Vivo has launched multiple smartphone models over the years. Some of the prominent ones include Vivo V5 Max, Vivo Y Series, Vivo V3 and V5, Vivo X20, Vivo X60 Series, and Vivo X70 Pro Plus. Vivo entered foreign markets like India, Thailand, Malaysia, and Indonesia in the year 2024. In the same year, the company established a manufacturing facility in Greater Noida, India.
Vivo launched Origin OS Ocean in China and Funtouch OS14 globally in 2023. In the year 2024, Vivo launched premium 5G phones with advanced camera technologies, including Vivo X Fold 3 and X100.
Current Status
Vivo is currently operating in more than 60 countries and has an user base of more than 400 million. It is among the top 5 global smartphone brands with a market share of 10%. India is a major market for Vivo where it holds 20% share in the smartphone market. The company operates manufacturing facilities in India, China, and Thailand.
Vivo’s recent launches include Vivo X2000 Ultra, Vivo X Fold 4, Vivo X Fold 4 Pro, Vivo V60, and Vivo T4 Ultra. The current annual production capacity of Vivo stands at 60 million units.
Future Outlook
Vivo is likely to invest more in artificial intelligence and foldable designs to cater to the demands for innovative devices. The company is likely to expand its product portfolio to tablets, mixed reality devices, and IoT-enabled devices to reduce dependence on smartphones.
Vivo is looking to expand in Europe, Latin America, and Australia while consolidating its market share in high-growth regions like India.